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My Work

Bend Broadband – What We Share (commercial)

Role: Director.

Agency: tbd 

We did a series of these, all using real bubbles and without CGI.

Branded Content

Role: Editor (Joint Editorial)

Was honored to edit this inspiring piece for Wieden+Kennedy. Sally DeSipio and Bill Davenport produced. Patty Brebner was the post producer.

Duran Duran – Runway Runaway (music video)

Role: Writer, Director

Selected as one of the best music videos shot in Portland, OR in 2011 via OPB and shown on Duran Duran’s 2011 tour.

Electric Six – Psychic Visions (music video)

Role: Writer, Director

This video recently crossed 100,000 views on YouTube without any advertising.

HANGOVER

Above: still from a recent assignment, recreating the ending of The Hangover with an all female cast to promote a new app.

Coraline – Doll Hair (branded content, shown on IFC and YouTube)

Role: Editor (Joint Editorial)

Client: Laika

The Blow – Knowing the Things That I Know (music video)

Role: Director, Editor, and DP (concept by Mike Merrill, animation by E*Rock)

Voted one of the best music videos of the year by RES Magazine, and featured on the magazine’s monthly DVD. 

Nike ID – Patty Cake :15 

Role: Writer, Director, co-star   Agency: Wieden+Kennedy

(Producer: Jeff Selis, Creative Director: Mike Byrne)

The future is inside us.

One of my favorite tracks off the last Radiohead album.
I listened to this song while on a bus from Philly to New York in May of 2016. It was just a few weeks before the Octicorn book was coming out and we had just seen Philly for the first time, knowing we’d be moving there a few months later. It was kind of great because I waited to listen to the album until our trip – to see Susan’s school, to meet my agent and publisher.
I was drawing little pictures of seeds growing into plants as Thom sang, “The future is inside us. It’s not somewhere else.”
It gave me hope and excitement for the future, while reinforcing that life happens in the present.
One day at a time.

 

Caryn Ganz, Joe Cascarelli, Jon Caramanica, and Jon Pareles did this great interactive piece for the NYT yesterday, “Women are making the best rock music today. Here are the bands that prove it.”

I appreciated the storytelling and the mixed media (and dug the band Snail Mail). And found this excerpt to be insightful:

Screen Shot 2017-09-06 at 10.53.35 AM

A lot of people (myself included) would love to sit down behind a drum set and go right into a solo or grab a guitar and wail on it. But when you do that without experience or education – it can sound like sh#t.

Nobody wants to suck. But if you’re willing to suck for awhile….YOU CAN ROCK!

 

HIRE THIS MAN.

Jason Roark is a cinematographer and director living in Portland, Oregon. He’s worked as a commercial DP for advertising agency Wieden+Kennedy, and is known for his music video work for bands like the Decemberists, Electric Six, Calexico and Black Prairie. When he’s not building jib arms, and messing around with his many cameras and gadgets, he also finds time to play in bands, and edit video content. And, while the two aren’t related, he’s probably the only camera/guitar pro you’ll find who has both opened for the B52’s and filmed Christopher Lloyd. You can see some of Jason’s videos here and and an Old Spice commercial he lensed below.