model: leah dirksen
music: squeeze me i squeak
assistance/creative consultant: dyrayll goad
Jason Roark is a cinematographer and director living in Portland, Oregon. He’s worked as a commercial DP for advertising agency Wieden+Kennedy, and is known for his music video work for bands like the Decemberists, Electric Six, Calexico and Black Prairie. When he’s not building jib arms, and messing around with his many cameras and gadgets, he also finds time to play in bands, and edit video content. And, while the two aren’t related, he’s probably the only camera/guitar pro you’ll find who has both opened for the B52’s and filmed Christopher Lloyd. You can see some of Jason’s videos here and and an Old Spice commercial he lensed below.
I think, as far as I can tell, that it’s about constantly coming back to the realization of how lucky we are, and keeping a positive attitude, even when the passage is difficult.